The internet used to run on people pointing at other people. Most of us turned our sites into a list of ways to buy our own stuff. This is the opposite. These are people I know, admire, and send others toward. Go poke around their corners of the web.

The most generous teacher of copywriting I know. If you write anything, read him.

Built MMT, one of the best communities I've been part of, and has a book on community launching soon that's worth your attention.

Two books out, a prolific speaker, and one of the wisest people I know.

Wrote The Coaching Habit and a shelf of books after it. As generous in person as on the page.

The person behind this whole /friends idea, and someone digging into the friendship recession from his own angle at friendshiprecession.com.

Founder of Windrider and the builder behind AIIMN, a community for entrepreneurs using AI to build and grow.

Warm, steady, and the person who makes a room feel safer the second she walks in. She recently launched Kindness at Work where she helps companies treat kindness as real strategy.

An EO forum mate and one of my core people. Taught me most of what I know about emotional intelligence. Now building with AI at Bionic Wave.

CEO of Elumynt, host of the Up Arrow podcast, and an all-around great human.
This is the first version of my friends page. More to come. Inspired by slashfriends.org. Last updated August 2026.